Free tool for caterers and food trucks
What should I charge for catering?
Put in what an event costs you. The calculator works out a price per guest two different ways, and shows how that price should change as the guest count goes up. Nothing you type leaves this page.
Your price
Quote at least this.
$0 for the event
How it changes with the headcount
| Guests | Per guest | Event total |
|---|
Staff and per-event costs are spread over more plates as the event grows, so each guest costs less to serve. Staff hours are assumed to stay the same, which is roughly true until you need another pair of hands. Where the price stops falling, your food cost has taken over as the floor.
How this works out the number
Cost-plus adds up everything the event costs you: food and disposables for every guest, every hour of staff time, and the fixed costs of turning up at all. Then it sets the price so your profit share is left over after all of it. With a 20% profit target, costs of $1,600 become a price of $2,000.
The food-cost method starts from ingredients only. If food should be 30% of the price and a plate costs you $6 in food, the plate sells for $20. It is quick, and it is how many menus get priced, but it knows nothing about your labor or your drive, so on a small event it can come in low.
The calculator shows both and quotes the higher one. If the two are far apart, that gap is worth a look: a food-cost price well under cost-plus usually means labor or travel is eating the margin.
Why the price per guest falls on bigger events
Some costs barely move with the headcount. The drive, the setup, the insurance share and a crew's first hours cost the same whether you feed 40 or 200. Spread over more plates, each one carries less of it. That is why caterers often publish a lower per-guest price for bigger groups, and why a minimum makes sense on small ones.
Should I charge a minimum?
Look at the table above. The smallest row where the per-guest price still feels normal to you is roughly your minimum. Below it, you are paying the fixed costs of showing up out of your own pocket.
This is $21.75 a guest on your website.
With the Instant Quote Kit, your customers pick a package, slide to their headcount and see a real price, then send the request to you. Try it here: it is already using your numbers.
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An example of the form, using the price you worked out above. The other two packages are made up to show the choice.